So Much More

7/27/2013

Mary Kay NEW FALL PRODUCTS & Quick Tips

Quick tips. Only have 30 minutes? Read this!
  • Young women are savvy, Internet-friendly, brand-interested shoppers who require a new kind of selling approach.
  • Mary Kay At Play™ is affordable color that drives impulse purchases with bold, bright colors that attract younger consumers.
  • Food for thought: When was the last time you asked a friend where they purchased something and then you went out and purchased it for yourself? These young customers love to share with friends. It’s called "social selling," and most women do it and aren’t even aware of it!
  • New Mary Kay At Play™ is a collection of fun, easy-to-use products that young women are sure to love!
  • Reach out to these customers with bite-sized texts and branded Mary Kay At Play™ images via social media. Interact with your customers where they feel the most comfortable – at concerts and their favorite boutiques – to introduce them to newMary Kay At Play™ products.


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